Tuesday, 4 August 2015

Campaigns on awareness for increased adoption of paper and paperboard container will boost the market growth.

The demand for paper and paperboard packaging is growing at a tremendous pace as these are environmental friendly and cost-effective. They are multi-functional packaging material which come in innovative designs and are manufactured to suit the varied needs of packaging products of various dimensions. Paperboards are thicker than paper containers since these have high weight per unit area and are made in multiple layers to make containers such as cartoons, boxes, and trays extensively used for packaging and shipping of products of all dimensions.

The vendors and manufacturers of the global paper and paperboard packaging market are focusing on innovative materials which are renewable and prevents the contamination of food items such as beverages. Used as primary, secondary and tertiary packaging, paper can be used as wrappings or for making inner packages and outer wraps. Other common product offerings offered by paper and paperboard container and packaging industry are folding cartons and corrugated fiber board (CFB) cartons which act as the secondary packs. Corrugated fiberboard find widespread applications in transport sector as these cater to a wide variety of consumer foods such as fresh fruit and vegetables and serve the desired purpose equally well in different modes of transport such as by sea or through air.

Many vendors and manufacturers are working on improving structural designs of global paper and paper board container and packaging. They are also pro-active in creating awareness among industries and mass consumers to prefer paper based packaging over plastics packaging materials by highlighting the unique attributes of the product. Recently, Paper and Packaging Board (P+PB) has launched a multimillion dollar campaign “How Life Unfolds” which highlights relatable moment’s emotionally connecting consumers to paper and packaging products in meaningful ways.

Recently, Research Beam has added a report titled “Global Paper and Paperboard Container and Packaging Market 2015-2019”. The report offers an insight into the key drivers and restraints, current and future trends, key developmental regions along with detailed forecast and segmentation. Key regions covered in the report are North America, APAC, Europe and ROW.

As per the report, global paper and paperboard container and packaging market would grow at 6.50 % CAGR amid the period 2014-2019.

Enquire more about this report please visit at:


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